Gretchen’s dedication to the space of Living Long and Well crystallized upon receiving the unannounced AARP mailing notifying her she was over 50 and over the hill. She’s been running up that hill ever since … backwards … in high heels.
Gretchen has wide experience as a journalist and entrepreneur, including a long career in Radio and TV News, culminating at KGO Radio/ABC News San Francisco.
Gretchen hadn’t retired from the news biz for long before jumping into the world of online food delivery with founding positions at Food.com, SandwichDirect and Specialty’s Foods.
Gretchen’s involvement in the food world continues as a Wendy’s Franchisee, an Investor with the PlumpJack Group, and the Thomas Keller Partnership. Gretchen loves wine as well and is owner of Lieff Wines in Rutherford, CA. www.lieffwines.com.
She is on the board of the San Francisco General Hospital Foundation, and works closely with the Napa and San Louis Obisbo Land Trusts after recently completing sucessful conservation easements with both groups.
She is the author of “Older and Wiser” Ballantine Books , 1998.
She has a BA in Broadcast Journalism from USC. Her son Don attends University of California, Santa Barbara.